What is Digital Marketing

Your Chief SEO Officer and Digital Marketing Professional, Andy Poulton

I’m Andy Poulton, your Chief SEO Officer, and I provide Digital Marketing services to a wide range of business and business sectors in Swindon, Bristol, Bath, Wiltshire, Gloucestershire and across the South West

A lot of us talk about Digital Marketing and assume that everybody knows what we are talking about, and there’s a very great possibility that we think wrongly.

So, what IS Digital Marketing

Simply put, digital marketing is anything that a business does online to raise their profile to put their products and services in front of as many people as possible with the goal of triggering sales and/or enquiries.

It starts with your website, moves to Search Engine Marketing (which includes search engine optimisation, SEO, and Pay per Click, PPC Ads, and then moves out in to Social Media, Email and Video Marketing and more

BUT, Digital Marketing should NEVER be a stand-alone activity. It should be part of your marketing and needs to be included in your short & medium term Marketing Plans and your longer term Marketing Strategy which should be part of your Business Plan, NOT a stand-alone document because everything has to work in harmony and silo planning does not facilitate such harmony.

Let’s have a chat about an, or all, of your Digital Marketing. It’s easy to do. Just give me a call on 01793 238020 or drop me an email to andy@enterprise-oms.co.uk for a free, obligation free, chat about your needs